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Let's understand the dynamic 4 wheel alignment market
- 2020-03-17-

What kind of dynamic 4 wheel alignment is a high-quality product? Today, let's talk about the traps and rhetoric of the 4 wheel alignment market. The key is not to suffer losses, not to be fooled, and not to be deceived!

Since the 21st century, along with the rapid increase in the number of cars in China, many domestic and foreign wheel alignment manufacturers have been competing to occupy the market. Wheel alignments of various types and of different qualities have sprung up in the market. This unprecedented market competition has also led to the emergence of many OEM or counterfeit products. These alignment companies without patents and technological content have been competing to lower their prices. The relative popularity of alignments has intensified the competition among maintenance companies. Many wheel alignment products are available to users at a cheaper price.

动态四轮定位仪

The main factors for most customers to choose the brand of dynamic wheel alignment are still product quality, after-sales service, price and user reviews.

1. Product quality sales pitch

To put it bluntly, experts look at the doorway, while laymen join in the fun. It is absolutely true that people look at the effect rather than the product. When choosing a product, customers do not know much, they just look at what the seller says, and they cannot tell whether it is OEM or counterfeit. However, one thing is very important: 3-no products (no company name, place of production, contact information, no product logo, certificate of conformity and production date) definitely have no after-sales service, and the product is not easy to be upgraded. Some brands do not even have a factory, let alone stable quality or service support. The full function is just a trick.

(2) After-sales maintenance service routine

① Most of the dynamic 4-wheel alignment instrument sellers only want to sell the equipment quickly, but they have neglected the professional technical training, especially the mid- and late-stage learning and training; therefore, most of the 4-wheel alignment maintenance practitioners rarely receive professional basic skills training and can only stay in the situation of self-study while working.

Therefore, it is very important whether the positioning master who helps you with product training has received formal training from the manufacturer and has relevant technical certification training qualifications in the field, and whether he can help you create a profit model.

② Does it mean that someone coming to your door is a service? Not necessarily...

Many customers feel that buying products locally is the most reassuring, because there are people on call at any time (you have to open your eyes to see if they are regular troops or guerrillas?), but they don’t know that the person you are talking about does not understand technology, cannot provide training, does not understand the basic principles of the product, and cannot fix it after working for a long time. What kind of service can you ask him to provide?

The personnel who came to your house can't repair it. Even if they repaired it, they didn't have spare parts. They don't understand the technology and can't do maintenance. Is this the company that sells you cheap and cost-effective products in your eyes?